As a seller, you want assurance that your property is receiving the full attention it deserves and is being marketed in a way that expeditiously generates qualified buyers. That’s CR Realty. The only real estate brokerage office located inside the gates of Cordillera Ranch with access to exclusive market data, CR Realty is the undisputed leader in Cordillera Ranch home and land sales.
Here are some of the important marketing tools CR Realty deploys to sell your property:
- Leverage CR Realty’s Listing Power
Cordillera Ranch residential listings are syndicated on over 50 websites including San Antonio Board of Realty MLS, Realtor.com, Zillow, Trulia, and many more.
- On-site Sales Office (CR Realty Exclusive)
Located in the Cordillera Ranch Visitor Center just inside the community gates, CR Realty has exclusive access to ‘walk-in’ prospects interested in Cordillera Ranch real estate. Home listing flyers are on display in the Visitor Center to help promote CR Realty property listings to buyers and realtors.
• The Numbers Don’t Lie: CR Realty is Far and Away the Top Broker in Cordillera Ranch Historically consistent surperior results include CR Realty listings selling for 25% more than non-CR Realty listings. CR Realty typically accounts for 40% of all home sales in Cordillera Ranch – roughly double the nearest competitor. In addition, CR Realty sells over 70% of all Cordillera Ranch lots – more than triple the No. 2 company. Don’t you want your property listed with the real estate company that dominates the market?
• Concierge Service (CR Realty Exclusive)
CR Realty strives to make the showing process as convenient and seamless as possible. Appointments are set through Central Showing Services, which notifies your Listing Agent for approval of all showing requests. The concierge service also allows for communication with showing agents before, during and after showings. Keys are kept at the CR Realty office – there are no lock boxes at residents’ homes. CR Realty agents also ‘stage’ your home for showings by turning on lights and opening window coverings to make the home “show-ready” in advance of the tour. And our agents preview your property with agents not familiar, emphasizing features, benefits and nuances versus sending stranders to your home to find their way around.
• Selling Agents (CR Realty Exclusive)
The CR Realty team doesn’t just consist of listing agents, they consistently represent buyers in a majority of transactions. That means they’re getting buyers in front of your listing. Most of our agents reside in, live and breathe the community, and are experts on the availability of lots and homes. Nobody knows the Cordillera Ranch lifestyle and club membership better than CR Realty.
• CordilleraRanch.com (CR Realty Exclusive)
The CordilleraRanch.com website has averaged approximately 11,000 monthly visits over a five year period, and nearly 120,000 annually in that same timeframe. On the website, information can be found regarding CR Realty, listings of available homes and lots, and highlights of Cordillera Ranch’s most recent development. CordilleraRanch.com generates the vast majority of new leads each year, with the “Available Homes” and “Available Lots” pages ranking as the most frequently visited other than the home page.
• Social Media
In addition to public relations and marketing, Cordillera Ranch promotes its messaging through multiple social media channels. Cordillera Ranch’s Twitter feed boasts more than 1,100 followers, while the community’s Facebook page has 1,800+ likes. More than 600 people follow its Instagram page.
• Buffalo.Agency (CR Realty Exclusive)
CR Realty has partnered with the industry leader in luxury community and private club media relations, Buffalo.Agency. The program focuses on constant outbound messaging to media outlets reporting on luxurious residential communities and the golf industry.
• Outdoor Marketing
Part of Cordillera Ranch’s strategic marketing includes billboards and road signage in both Boerne and northwest San Antonio. These campaigns are strategically placed in specific locations based on demographics and household incomes.
Major newspapers and periodicals play an important role in Cordillera Ranch’s marketing and public relations campaigns. In 2015-16, Cordillera Ranch received publicity from noted outlets such as the Robb Report, NewsMax, GOLF Magazine, World Property Journal, Contemporary Stone and Tile Design, and major daily newspapers throughout Texas. CR Realty also advertises in Texas Monthly, Houstonia, Texas Lifestyle Magazine, Golf Oklahoma, the Greater San Antonio Builders Association Parade of Homes, and various media outlets that focus on the Texas oil and gas industry.
• Cordillera Ranch Living Magazine (CR Realty Exclusive)
The bi-monthly publication focuses on the lifestyle and endearing residents that make Cordillera Ranch such a special place. More than 12,000+ magazines are printed, 8,000 of which are direct mailed to qualified prospects from the Cordillera Ranch proprietary database. Digitally, Cordillera Ranch Living is distributed to 30,000+ subscribers. Cordillera Ranch Living Magazine is consistently one of the top three lead generation resources for Cordillera Ranch.
• Digital Advertising
Cordillera Ranch is a leader in digital advertising, optimizing Google AdWords and geo-targeting top-tier, highly qualified potential residents in Texas and throughout the western United States. The community’s YouTube channel features high-quality videos showcasing Cordillera Ranch’s clubs and homes to prospective buyers. In addition, Cordillera Ranch advertises in the Texas Golf Association’s bi-monthly digital magazine.
• Television Advertising
Cordillera Ranch has run thousands of television ads in recent years focusing on targeted demographics and channels throughout Texas.
• Direct Mail
CR Realty targets prospective buyers through direct mail advertising. These initiatives are split among different demographics, varying by home valuations, income, spending habits, previous subscriptions and hobbies.
• Home Staging Services (CR Realty Exclusive)
Cordillera Ranch offers up to one hour of complimentary home staging with a top-tier staging consultant.
We look forward to working with you! Come visit us at the Cordillera Ranch Visitor’s Center or contact us at 830-336-3570 or 1-888-66-RANCH.
Contact us today at (830) 336-3570 or 1-888-66-RANCH.
What our clients say…
Charles Mueller and the sales team at Cordillera Ranch were great to work with. Charles was exceptionally knowledgeable about the history of the development, the resale market, developer lots, builders, covenants, deed restrictions, and The Clubs. We considered a wide range of options and never felt rushed or pressured to buy, although we ultimately did. The closing process was handled professionally and there were no surprises. I would not hesitate to recommend working with Charles Mueller if you were interested in purchasing in Cordillera Ranch.”
– Kurt Talbot
As Cordillera Ranch property owners and future residents, Mary and I would like to express our gratitude for the hard work of Charles Mueller in helping us locate the perfect property for our dream home. Coming from Corpus Christi, we were drawn to the Hill Country and the inherent charm of the Cordillera Ranch lifestyle. Charles was empathetic, professional and most importantly, not only listened to our needs and wants in a home site, but was sensitive to what we were looking for in a community. His continued enthusiasm in staying in touch after the sale has contributed greatly to our excitement and anticipation of calling Cordillera Ranch “home” in the very near future. Without reservation, we strongly recommend Cordillera Ranch! “
– Gary Wittington
When I decided to look for a building site for a new home in Cordillera Ranch, I was referred to Charles Mueller with Cordillera Ranch Realty. I couldn’t have been more pleased. Charles is an outstanding realtor in every way. I have been very impressed with his market knowledge and his exceptional service throughout the entire search and buying process. He has always been professional, courteous, and responsive in every meeting and phone conversation. All my calls were promptly returned and my questions answered. I could depend on Charles to follow up with answers and ideas addressing any concerns. He worked very hard and diligently to negotiate the best possible price for me. It has been a pleasure working with Charles. I would confidently, and without hesitation, recommend him to anyone looking for a home or for land on which to build one.”
– Max L. Smith
It was such a pleasure working with Vance Waller on our recent lot purchase. As a resident of Cordillera, he brought valuable firsthand experience to the process. His knowledge of the Ranch and the surrounding area was extremely helpful to us. We greatly appreciated his attention to detail, creative thinking, and willingness to stay focused on our evolving priority list. Thanks to Vance and the entire team at Cordillera Ranch for a great purchase experience.
– Keith & Susan Lynch
“Wow, did I make a great choice in hiring Vance Waller, Real Estate Agent at Cordillera Ranch to sell my acreage lot. From day one, Vance quickly answered all of my questions and concerns, then hit the ground running by bringing clients in to walk the property nearly each week, and then keeping me up-to-date on their questions and feedback. I would recommend him in a heartbeat.”
– Teresa South
“Nancy and I have enjoyed working with Vance over the past few weeks. Since our very first meeting Vance has done a great job of promoting the Cordillera Ranch community, and played a key role in our decision to purchase our lot with plans to build a new home in the very near future. Having run my own business for the past 20 years I understand how important it has to have good people as part of the organization, and you have a great one in Vance.”
– Cameron and Nancy Hutchison